Testimonials

Benefit Equity, INC.

Jay McDowell has coached myself, my executive team and staff for more than 5 years. In that time, he has successfully identified our areas of improvement and concentrated his efforts to strengthen our operations, accounting and finance departments.

One of Jay’s strengths is the ability to cut through the noise of the past and lay out a new course or direction that is easy to understand. His Fortune 500 company background has set himself up to bring proven business concepts to small business.

From a leadership perspective, Jay helped me to gain confidence and direction on shifting the day-to-day management of the business from my CEO to myself as President.

I cannot say enough about the way Jay presents ideas, listens to your concerns and organizes the process of reevaluating how you do business. In the end, Jay will learn what needs to change in your business for you to succeed and continue to grow. The question is, did you learn and grow from his guidance in order to make those changes stick.

I highly recommend Jay as a business coach for anyone seeking guidance and expertise in running a successful business

Michael Gorelick, APR
President
Benefit Equity, Inc.

Testimonials

Trinity Healthcare Staffing Group needed to grow their community of travel registered nurses (RNs) in order to build their roster of nurses that could be sent on assignment. Through social media management and community building on Facebook, Twitter, Instagram, and LinkedIn, we were able to engage Trinity’s audience and reach out to travel RNs that were ready to go on their next assignment. This consistent community management allowed us to provide a steady flow of leads to Trinity’s recruiters.

Number 4 Hair Care wanted to increase online sales, and improve brand awareness with salons and stylists who could carry their products. We created a mix of custom and curated content that was both informative and aesthetically pleasing. This included how-to videos from leading stylists, product-focused photo shoots, new product launch campaigns, social posts across a variety of channels, and weekly blog posts. Our content has established Number 4 as a leader in the hair care industry and continues to drive website traffic, product sales, and overall community engagement with stylists.

The Carter Law Firm, a consumer class action firm, wanted to increase the number of client leads they received from their online marketing efforts. We redesigned their website, giving the firm a clean, modern look that focused on building credibility and converting visitors into prospects. Within the first month after the new site launched, the firm began receiving 5-10 phone calls per week from prospects who had found their website.

CRD Manufacturing receives a lot of website traffic and generates leads through their site. We ensure that CRD’s website is always live, accurate, and bringing in business. We run security updates and create backups monthly, lessening the chances that the site will go down, and ensuring that we are able to restore it quickly if it does. We also manage the content on the website, adding or removing employee bios as needed, changing out slider images to keep things interesting, and building landing pages as needed for new initiatives.

Silver Bullet Vacations was a new company that didn’t have any traction in the Airstream rental space. After conducting keyword research to determine what people were searching for, we optimized their website so that it would show up well in search. Additionally, we created a Google advertising strategy that mixed pay per click, banner ads and retargeting. Within 90 days, the Silver Bullet website obtained a first page Google ranking for several relevant keywords, and search is now the top source for website traffic. They regularly receive bookings from clients who find them on Google.

OYO Fitness was launching a new product into the marketplace. They needed effective social ad campaigns across multiple channels that would drive potential backers to their Kickstarter crowdfunding page. We created an advertising strategy to generate interest and sales, producing and managing ads on Facebook, Twitter and LinkedIn. The Kickstarter project was fully funded within days, raising the money they needed to launch their product. The campaign became one of the most successful Kickstarter projects of all-time, and the second highest backed fitness project on the crowdfunding platform.

Jerome Alexander Cosmetics wanted to expand their retail and online sales by exposing their products to a new, younger demographic. We formed partnerships with Instagram and YouTube beauty influencers like Melly Sanchez (thefashionfreakk) to create beauty tutorials and social media posts featuring the Jerome Alexander product line. The content produced received hundreds of thousands of views, drove unprecedented traffic to the website, and spiked sales of the products featured.

Camino Federal Credit Union wanted to engage their members and build an audience on social media by creating a video series with tips on managing personal finances. We set up recurring monthly video shoots and shot several video tips each month, which were then released weekly on social media. This video content has helped establish Camino as a personal finance resource, with more than 100 videos completed and tens of thousands of views across social media.

Sperry Commercial Real Estate was launching their new affiliate program and wanted to use digital marketing to get the word out. Katie was hired by the Chief Operating Officer of Sperry Commercial Global Affiliates to train and mentor his team in social media strategy and best practices. Through a series of workshops and one-on-one coaching sessions, Katie helped the organization get started with Facebook, Twitter, LinkedIn and social advertising. Now, they are able to use social tools to increase brand awareness and connect with potential affiliate partners.

The Orange County Association of Realtors wanted to educate their members on the best ways to use social media to connect with clients and grow their businesses. They staged a one-day ‘Real Social’ conference, and hired Katie as one of 3 keynote speakers. Katie’s educational talk centered around the capabilities of social media, effective strategies for Realtors, and general best practices. Conference feedback forms showed that she was the audience’s favorite speaker at the program!

Client Results

"Working with Lisa’s been absolutely great. She comes with a wealth of ideas tied to practical, easy to implement actions to take. She’s a needle mover. You’ll probably test a few ideas and see awesome results within the first few meetings. Literally, money in your hands. No pie in the sky stuff either, just results you can grasp with both hands. For anyone considering Lisa, just get it done already, you’ll be happy you did."

- D. Nicart, Synergy Direct Response (Results = 244% increase in revenue, 2103% return on coaching investment)

One of the best investments I have made to date in my business, and myself, is hiring Lisa Walker. Starting a business in my mid-50s was not an easy endeavor. When I found myself stuck in moving my business forward I called Lisa. I found her coaching style a good fit for me. Her way of encouraging, challenging and teaching me led me to discovery and enabled me to make some challenging and sometimes difficult decisions. Her “toolbox” of resources and tools is similar to Mary Poppins’ carpetbag! She taught me how to see past the obstacles in my path, dig deeper and find solutions. What I learned from Lisa continues to serve me. Lisa teaches you to tap into yourself; there is always something new to be learned.

~ T. Aikin, Anchor Risk Management

Lisa Walker has been such an amazing business coach while we started branding and implementing all of our ideas for our commercial and video production company. We had so many great ideas, but didn't know how to get them out of our heads and into action! Lisa helped to us to set attainable goals and keep us on track to achieve them. She has a proven system to help your business achieve results!

~ Madonna Quinn, Executive Producer, Choice TV

Lisa has been a great business coach.  She helped us identify, refine, and align our business goals, and then provided planning assistance and resources to help us formulate a plan to reach those goals.  We were a "target-rich environment" with many opportunities for improvement.  Lisa was able to explain, revise and reinforce the concepts we needed in order to get us moving in the right direction.  Thank you, Lisa, for sharing your frog recipes with us!

~ Don Julien, Acting CEO, Softech & Associates

Thank you again for your time and for sharing your expertise, Lisa!  It was a pleasure to hear your presentation. I appreciate the practical strategies you provided us; all of which can be applied seamlessly!  Your explanations, examples, and even the ability to model them at times reinforced how applicable they can be to us personally and professionally. Thank you! 

~ Leslie Wheaton

When I asked my business attorney for a referral to someone who could help me sort out some difficult personal issues, he referred me to Lisa.  Although I am a Psychologist by trade, Lisa’s approach was novel and “life changing.”  Based on my behavioral descriptions of those involved (including myself), Lisa quickly determined the cause of the conflicts and made recommendations regarding the “best” approach for resolving the issues.  Since that fateful meeting, I have very effectively applied this knowledge about myself and others in both personal and business settings.  Without judgment of what is “right” or “wrong,” Lisa’s guidance has helped me understand why certain personalities have always “pushed my buttons” and how I can best navigate the waters surrounding individuals who simply approach life differently than I do.  Lisa’s approach is non-judgmental, respectful, and educative.  She is able to adapt her style to the personality and needs of her clients, taking them to new levels of self-awareness.  I recommend Lisa without reservations for anyone wishing to understand themselves, others, and grow their business. 

~ Anne Reith, Ph.D., Impart Wisdom & Wellness, Tustin, CA

Thank you Lisa, I learned so much and I have started implementing them in my personal and business life. I already feel the difference in me in a matter of a few days.

~ Sima Azmoudeh

Despite our late start and slow trajectory getting off the ground, it has been a very beneficial experience for me on many levels. I have appreciated greatly your willingness to think outside of the proverbial box when needed due to my unconventional vision for my company. I have also appreciated your willingness to work around my irritating "technician's" schedule at times. I'm glad we finally got into a nice groove!

I contemplate and meditate on the advice and bits of business development wisdom you have imparted to me daily, which has helped to shake up my "technician" routine and reinvigorate the zeal I had let fizzle out over the years for my business. I truly needed that, so I want to thank you for giving me that gift. I look forward to keeping in touch and making you proud as my business continues to develop and grow.

Thank you so much!

~ S. Leslie, CEO, Regal Court Reporting

I am Co-Founder of a small business CPGjobs.com that helps people and companies connect in the consumer products industry. We have been in business quite successfully in terms of our reputation but not in terms of revenue. We realized that we needed to have additional skills to move forward the business and we could not do it ourselves. In comes Lisa Walker from Action Coach.

Oh did forget to mention we are a husband and wife team. I count my lucky stars that we found Lisa Walker. She has helped us to become more focused, set priorities, and begin using the tools that a successful business needs to have. And let's remember that we are a husband and wife business. She has been the perfect coach to navigate the emotional turmoil that happens in this type of relationship.

We are now on our way to building a sustainable company that we will be able to sell in the future. Thank you, Lisa.

~ M. Carrillo, Co-founder, CPG Jobs

I am writing to express my sentiments about my business coach, Lisa Walker with Action Coach. First, allow me to say that Lisa is bright, positive, interesting, experienced and very knowledgeable. But for me, during the months working together, she was flexible and patient, making adjustments in the preferred sequence to accommodate my immediate and involuntary priorities, such as technical assistance, staffing, time allocation and cash flow.

My goals were/are to rebuild our company to pre-recession volumes, create a harmonious atmosphere in a challenging industry that is both satisfying and financially rewarding for its owner and employees, while maintaining excellence in our finished projects and client satisfaction, and ultimately rendering our company attractive to investors and/or purchasers.

Personal goals include having more free time with less stress, and devoting more time to family and friends. At this juncture, our projects are moving ahead, cash flow is improving, and more prospects are being developed.

I thank Lisa for her resourcefulness and encouragement, and I recommend her with confidence for a business of any size with goals for improvement.

~ David L. Cole,  President, R.M.O. Copa Constructors

I just want you to know that I had a very productive day today!  I also ate a HUGE FROG that had been on my desk for weeks now. Love the 45 minute timer idea.

Thank you!!

~  Brenna Johnson